In short, our purpose at TEAM is to blow people’s minds and steal their hearts with incredible brand experiences. We want you to help us help our brands do amazing, unprecedented, wildly creative things, creating moments that people never forget and that people will want to share with others. To make all that great work happen takes a lot of coordination and organization behind the scenes.

WHO WE ARE

TEAM is an award-winning experiential marketing agency that develops and executes creative marketing campaigns rooted in strategy, insights, and decades of learning. We partner with the best brands and people to deliver experiences that create inspiration at the point of engagement. Our roster of talent is essential to executing quality campaigns which live up to our high standards. Visit us online on our website, Facebook, Instagram, or Twitter.

THE TEAM DIFFERENCE

People may forget your witty hashtag and your latest campaign tagline, but they will never forget how you made them feel. That’s because what a brand does is much more important that what is says. Actions speak louder than advertising and marketing. Experiences are what create real connections that lead to brand love and that’s what we do at TEAM. We’re a fun, collaborative, hard working group with a great office environment who takes care of our employees, to ensure that both in work and in life you experience something greater.

The MexAm Retail Specialist is a full-time, field-based position dedicated to supporting PATRON & GREY GOOSE by driving brand visibility and volume within key off-premise retail accounts, with a specialized focus on the Mexican-American consumer. This commercially driven program is strategically designed to leverage in-market activity to accelerate sales velocity, increase volume, and expand brand presence across priority accounts.

Retail Specialists are responsible for cultivating strong account relationships, executing promotional samplings, educating staff and consumers, and collaborating closely with local BUSA/distributor partners to support performance in a dedicated account universe.

This role works cross-functionally with internal and external stakeholders to ensure the successful sale, distribution, brand positioning, and execution of programming for both Patrón and Grey Goose. A core objective is to activate in-store strategies that align with overarching brand goals while fostering culturally resonant engagement that authentically connects with the Mexican-American community.

Strong cultural competency, including knowledge of Mexican-American traditions, values, and language nuances is highly preferred, as the role is rooted in building authentic, culturally relevant connections that drive both brand loyalty and commercial success.

RESPONSIBILITIES:

• Provide Continuous Support: Schedule and activate monthly KPIs within an assigned off-premise target account list to provide continuous support and enhance sell-in and sell-through of the product.

• Full-time Specialists will be salaried employees, salary dependent on market and experience.

• Sales Acumen and Commercial Mindset: Possesses a keen understanding of sales strategies and commercial targets, with a focus on achieving business growth.

• Sales and Distribution Expertise: Experience with sales and distribution, particularly in the beverage industry, is highly advantageous.

• Sampling Coordination: Organize and execute educational sampling activities aimed at promoting recommendations, increasing conversion rates, and leveraging product cases effectively.

• Account Relationship Management: Foster and maintain relationships with staff and decision-makers at selected off-premise accounts to encourage recommendations and sales of PATRON & GREY GOOSE.

• Brand Awareness: Elevate awareness of PATRON & GREY GOOSE through proactive education and engagement initiatives within the target market.

• Market Insights: Monitor and gather competitive trends and information from various sources including the market and social media. Transform these insights into actionable opportunities to strengthen the brand.

• Reporting: Provide comprehensive recaps in real time and send weekly reports detailing objectives, achievements, and plans for the upcoming week to ensure transparency and accountability.

• Collaboration: Work closely with the local team to identify market opportunities and align strategies with market needs.

• Sales Enhancement: Drive commercial success, specifically focusing on the rate of sale, through strategies such as upselling, securing multiple SKU distribution, and optimizing visibility and displays.

• Budget and Time Management: Ensure the delivery of KPIs on time and within budget constraints. Track time effectively to plan, manage, and report on all activities in the field, ensuring efficient utilization of resources.

• Scheduling: Must have the flexibility to work nights and weekends and occasional Holidays.
  • Full-Time Specialists will have a 40hr / week expectation.

• Bilingual Communication Skills: Fluent in English and Spanish, with the ability to effectively communicate across diverse audiences.

WHAT SUCCESS LOOKS LIKE WITHIN THE ROLE: 

• Meeting/exceeding* monthly KPI goals.
• Meeting all deadlines required of the position.
• Communicating effectively with the Program Manager, Regional Manager, Local BUSA/Distributor partner, and key accounts.
• Marked improvement for portfolio volume performance within key accounts.
• Leveraging cases, building branded displays, and pitching programming according to brand and program standards.
• Demonstrating creativity with finding new ways to educate and engage with our key stakeholders.

• Exhibiting independence, strong time management, and effective problem-solving skills.

PHYSICAL DEMANDS:

• Requires standing for 3 plus hours, bending, squatting, reaching, climbing, kneeling, and stooping.
• Frequent lifting and moving cases of product and other objects weighing 50 pounds or more.
• The above is not a complete listing of all miscellaneous, incidental, or similar duties which may be required from day to day.

• Must be a self-starter with the ability to work independently, proactively and take initiative.
• Must have an understanding and be passionate about the spirits industry, especially the bourbon category.
• Ability to manage multiple projects and assigned budgets.
• Influential and excellent communicator with strong interpersonal skills. You will have opportunities to display excellent verbal communication skills while also delivering impactful presentations in front of groups of people.
• Possesses strong time management skills and adheres to deadlines. 
• Previous retail/spirit industry/distributor experience is highly preferred.
• Bilingual: Spanish

TEAM is committed to building diverse teams and we are proud to be an equal opportunity employer. All applicants will receive consideration without regard to race, color, ancestry, sex, religion, gender, gender identity or expression, sexual orientation, marital status, national origin, citizenship, genetics, disability, age, veteran status or other characteristics. We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment. To request reasonable accommodation, contact hr@constellation-exp.com